Publishers

Would a reduction in your costs and bringing you closer to your customer help you succeed?

Are you a publisher or game developer considering entrance into a market and need market research of the viability of your ad, art, concept or title?

Are you wondering if the title you are producing will sell and how well?

Do you have concerns about the usability or playability of your title, and need to generate feedback directly from thousands of prospective end-users?

Are you worried about whether your title is compatible with the myriad of computers, systems and/or devices out there?

Interested to understand your target market in detail to effectively refine and maximize the marketing message and advertising dollars?

HOW DO PUBLISHERS USE OUR TOOLS TO "MAKE GAMES SUCK LESS"

Publishers can use our survey tool to develop a method to predict the success of a title and put more marketing spend behind the potentially more successful titles.

Use a survey to question a small to medium group of students about Art, concept, button layout, etc.

Do a comparison test versus your competitors, find out their strengths and weaknesses, find out your strengths and weaknesses, and structure your development and build your marketing to succeed.

Do an A|B test to see which marketing idea or concept will work the best when it is used.

Enlist our army of students to hit your project during a specific period of time to sanity check stress and load testing before you go live or release a patch and receive free marketing to boot.

Need exposure for your game before release? Need to increase your odds of moving up or onto the deck. Release your title to our students for a sanity check a week or days before release.

Survey Students about your title and show the publisher why you will succeed if given the chance.

Game Software Publishers have long struggled with the on-going challenge of designing and developing a best-of-breed game that captures the essence of marketplace trends and end-user demands to offer the ultimate gaming experience. Through traditional channels the ability to do this is expensive and daunting.

To effectively compete in today's marketplace, publishers must maintain an accurate pulse of end-user preferences. In an ideal world, this would be done in real-time by receiving end-user feedback from an extensive pool of real-world users worldwide. This would allow publishers to generate socio-economic market research, and inquire directly with end-users about game features, game quality, updates, or any other aspect(s) wished by the publisher.

To this end PowerUp Games™ is designed with the needs of publishers in mind.

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